coffee meets bagel -arvio noin 150 miljoonaa USD

Yrityksen yleiskatsaus

Coffee Meets Bagel is a dating app founded in 2012 by sisters Arum, Dawoon, and Soo Kang that revolutionized online dating by focusing on quality over quantity. The platform sends users one curated match (“bagel”) daily at noon, rejecting the unlimited swiping model popularized by Tinder. This anti-swipe positioning targets users seeking serious relationships rather than casual hookups.

The company achieved fame by rejecting Mark Cuban’s $30 million buyout offer on Shark Tank in 2015, the largest cash offer in the show’s history. The Kang sisters’ bet has paid off, with current valuations ranging from $150M-$600M. The company operates profitably with strong unit economics, ranking as the 14th highest-earning dating app in the US and 4th in Southeast Asia.

Shark Tank -tarina

Sovellus sai mainetta vuoden 2015 esiintymisestään Shark Tankissa, jossa Kangin sisaret pyysivät $500,000 5% osuudesta, arvioiden yrityksen arvoksi $10 miljoonaa. Tuolloin heillä oli yli 100,000 käyttäjää ja $87,000 liikevaihtoa.

Historic Moment: Mark Cuban made the largest cash offer in Shark Tank history $30 million to buy the company outright. The sisters rejected the offer, believing their platform could compete with giants like Match.com. They left without a deal but gained massive exposure and raised $23.2 million across four VC rounds afterward.

Tulomalli

Coffee Meets Bagel ansaitsee monikanavaisesti yli $25 miljoonaa vuosittain:

• Premium Subscriptions: Monthly premium costs $35 ( $20 on six-month plans ) and includes advanced filters and read receipts.
• In-App Currency (“Beans”): Users buy virtual currency to boost profiles or send special reactions, generating around $900K monthly in-app purchases.
• Brand Partnerships: Collaborations with lifestyle brands add revenue streams.

Alusta ylpeilee 34% premium-muuntokertoimella, yksi alan korkeimmista, mahdollistaen EBITDA-kannattavuuden ilman raskasta markkinointipanostusta.

Pääkilpailijat

(Selaa vaakasuunnassa mobiililaitteella nähdäksesi koko taulukon)

Match Groupin hallitsevuus

Match Group omistaa Tinderin, Hingen, Match.comin, OkCupidin ja PlentyOfFishin, halliten yli 70% online-deittailumarkkinoista. Sen vuoden 2024 liikevaihto oli $3.47 miljardia, 14.9 miljoonalla maksavalla käyttäjällä ja vahvoilla kassavirran marginaaleilla 26.4%.

Hinge nousi tähtitaiteilijaksi 168 miljoonan dollarin neljännesvuosituloillaan (kasvua 25 %) ja 1,7 miljoonalla maksavalla käyttäjällään, tavoittaen samaa parisuhdekeskeistä yleisöä kuin Coffee Meets Bagel.

Vertaileva analyysi

The app’s valuation of $150M-$600M places it below Tinder and Bumble but above most independent apps. With $16–36 million in annual revenue and EBITDA profitability, it shows strong unit economics and 34% premium conversion versus Bumble’s losses.

While Match Group dominates, Coffee Meets Bagel thrives as a quality-first alternative for users seeking serious connections and a less swipe-driven experience. The company’s updates and community engagement can also be followed on Instagram, while its help center is available on Zendesk for users seeking support.

Strateginen asemointi & Yhteenveto

The Kang sisters’ decision to reject Mark Cuban’s $30 million offer proved wise. Now valued between $150M-$600M, Coffee Meets Bagel demonstrates that focus on intentional dating and financial discipline can outperform many venture-funded rivals. The challenge ahead is scaling while preserving authenticity in a market dominated by giants.

The Bottom Line: CMB’s independence and profitability prove it as a rare success story in a consolidated industry. Sustaining growth without losing its identity will determine whether it remains the most beloved alternative to Match Group’s empire.